January Furniture Show (JFS), which next takes place at the NEC in Birmingham, 20th-23rd January 2019, is pleased to announce its sponsorship of Gallery Direct in The Royal British Legion Pedal to Paris cycle ride later this month.
The four-day ride from London to Paris raises money for the Armed Forces community. Commencing on Thursday 30 August from Eltham, London, the cycle ride covers a total of 460km/284miles.
Peter Delaney, Managing Director of Gallery Direct, and Bruce Bell, Marketing Director, did the ride seven years ago with Simon O’Leary of Alontin Sales & Marketing, the distributor for Gallery Direct in the ROI, along with two friends. The three made the decision to participate again at JFS this year and this time seven friends will join them. The team will be called The Crocked Messieurs.
The team hopes to raise over £9K for The Royal British Legion and is already well on the way to its target, with over £5K raised so far, with other fund raising initiatives planned for later in the year.
Bruce told JFS “It is such a fantastic cause to raise funds for, and the ride, although challenging, is great fun. The sense of achievement cycling down the Champs-Élysées, which is closed to traffic for us, is amazing. This, combined with the ceremony at the Arc de Triomphe and the money raised, makes all the aches and pains worthwhile.
We hadn’t planned to do it again, but we were reminiscing at the JFS, one of us jokingly said we should take part again this year, and the next thing we knew, we’d signed up! We’ve managed to persuade more friends to join us this time to raise even more money, and we’re all really looking forward to it.”
JFS will be one of the main sponsors of the ride with the JFS logo appearing on the back of the team’s ride tee shirts. The whole JFS organising team wishes The Crocked Messieurs an enjoyable ride and a very successful 4 days.
Anybody who would like to donate to The Royal British Legion, supporting the fund raising efforts of Peter, Bruce and Simon, please following the link: